The Story of Iambe / Baubo

A Greek Myth of Myrth

Iambe was a Greek Goddess, the daughter of Pan and Echo. One day, whilst working close to the city of Athens, Iambe met the goddess Demeter. Demeter had come down to earth from the heavens, consumed with grief for the loss of her daughter Persephone, who unknown to her had been kidnapped by Hades in the underworld. Demeter was not eating, drinking, talking or smiling and this was also depleting and destroying the surrounding lands.

In one account, Iambe in an act of sisterhood, connects and communicates with Demeter’s head and heart by flashing at her and telling jokes, which shocks Demeter, makes her laugh and transforms her state of grief! Demeter begins to eat, drink and smile again, which restores balance and harmony to the lands and people around, who once again flourish.

Searching for a word to encompass a name for my work, I looked up to the sky and asked the gods! Three days later ‘IAMBE’ arrived at Waterloo Station.

A Play On Words

Sipping tea and waiting for a grieving friend in a coffee shop called BeNuGo at Waterloo, I considered this name. Was it a play on words – be nu go? My Random Dialogues partner and I, Arthur Partridge #socialtart, had also been reciting a mantra linked to our combined BeSayDoHaveⒸ transformational behaviour model:

‘I am who I say I AM
Because what I say I am
That is who I am’ Ⓒ

How do you want to BE when you grow up?

So in the spaces, I questioned who ‘I am BEing’ and played with these words and created IamBE. Upon Googling it I found out she was the goddess who communicates and connects through Play & Poetry and changes peoples state.

Hence, I use #IAmBeic. A Metaphorical Flasher.

Allow me to metaphorically Flash at you and help realign you with who you are and what you LOVE to BE and discover your song.

Rest in Peace AyPee

Jane Tyson
Playful Coach

‘Iambic’ verse also stems from Iambe’s name and her jokes and playful nature and was often used by Shakespeare in his plays and sonnets, an example being ‘To Be or not to Be’.
‘I Am that I Am‘ the common English translation of the response God used in the Hebrew Bible when Moses asked for his name (Exodus 3:14).
Enjoy this tune: I am … I said Neil Diamond
Baubo Image via
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